Social media marketing, blogging, conference tweeting, virtual events, mobile apps, unconferences: the list of latest innovations for events today is truly mind-boggling. No wonder event professionals, let alone their clients and attendees are having a tough time keeping up. As event organizers, even when we ourselves, are up on the latest technology and techniques, we often have trouble conveying the value of these things to others.
It can be truly overwhelming. That's why, as I was reading Malcolm Gladwell's boo...
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Though I would argue that Twitter is no longer a newborn, there's no doubt that it's still making a name for itself in the social media world. I hear more and more people talking about it and coming around to the power of linking up with industry experts for resource sharing. As people learn about the success and enjoyment that I find through Twitter, they want to know how to get involved. What is it all about? How do they master it?
My tip for today is to try it out. Jump on and be overwhel...
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Part I – Twitter Before the Conference or Event
“Using Twitter for literate communication is about as likely as firing up a CB radio and hearing some guy recite ‘The Iliad.’” – Bruce Sterling, science fiction writer and journalist
It is funny how some of the most amazing people do not get the most basic technologies. Bruce Sterling is one of the best known and sharpest science fiction writers and this is something that he said some time back. I am guessing that he has never listene...
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I was kicking myself the other day because I have been spending a lot of time on social media. The hows and whys of using social media before, during and after your conferences, events and meetings. You would think that this is a no-brainer but the fact remains that many (most) event and conference planners are simply not doing it or are doing it so poorly that it goes unnoticed or worse. I am shocked at how many events are completely failing and dropping the social “ball”.
I have spent some time scour...
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Status updates, hashtags, location based check-ins, QR-codes....Today, there seems to be an endless supply of social media strategies for conferences and events. And there is no question, that social media provides a unique opportunity for organizers and attendees to connect and spread the knowledge they are gaining with the virtual world. But occasionally, as organizers, we forget that not all of our attendees are social media savvy or even users. It is important to provide tools and support for attendees wh...
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Whether you were at Event Camp National Conference In Person or virtually, you were probably overwhelmed with information, links and good people. I will be putting together a more robust version of my takeaways complete with other attendee's comments, but wanted to get something out tonight to help recap the day. I hope you enjoy!
Chris Brogan's Session
- Content, Community and Marketplace - @chrisbrogan We get one or two of the 3 correct, rarely all three.
- People just want to belong. We have to pay attention...
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