Linkedin is an amazing tool. Being “Linked In” means different things to different people. For some its an address book that gets updated when people move, for others its a trust-based network. Here are some quick ideas on how you can use Linkedin to support your event marketing efforts!
1. Create a group for your event: You can invite people to join your group, start discussions around the event or event-related topics, give important news updates to your audiences or promote your eve...
read more
Linkedin is an amazing tool. Being “Linked In” means different things to different people. For some its an address book that gets updated when people move, for others its a trust-based network. Here are some quick ideas on how you can use Linkedin to support your event marketing efforts!
1. Create a group for your event: You can invite people to join your group, start discussions around the event or event-related topics, give important news updates to your audiences or promote your event to othe...
read more
According to Inside Facebook, As of July 2009, Facebook has more than 300 million regular users, making it the largest social network. 55% of users are female and 41% are male (other unknown). Interestingly, Facebook appeals to users of all ages, with the fastest growing age group being 55+ at 514% followed by 35-54 at 190% growth. Facebook is getting older.
There are many reasons people participate in the world’s largest social network. Some to understand what’s happening amongst their circle of friends, oth...
read more
Social Media continues to grow as a channel in the integrated Event Marketing mix. Any of a myriad of surveys and polls validates this trend, including one conducted by eMarketer, which notes 60% of the respondents planning to increase spend in Social Media in 2010. The confluence of the platforms and technologies available and the recession has, in short, driven Event Marketers to look at Social Media as an avenue to cost-effectively generate interest and demand for event portfolios.
There are a slew o...
read more
This is a repost from the SocialFishing blog. This post originally appeared on 11/9/09.
Here are the slides from a presentation we did last week with Jamie Notter at ASAE's Social Media Workshop.
What Social Media Means for the Way We Work
Social media tools are not only changing the way we do specific association management work such as member communications or marketing, they are also changing at a deeper level how we work on a daily basis. Internally, if done right, social media is fundame...
read more