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8 can't-live-without tools for event social media management 11/24/10

(Photo by batega) In my last guest post, I offered my 10 tips to help you manage social media for events – all things that I’ve learned along the way while managing outposts on Twitter, Facebook, LinkedIn and other platforms for conferences and expos. Thanks to everyone who read the post and shared it on Twitter – I’m really glad you found it valuable! If you have any tips of your own, I hope you’ll share them in the comments. Today in part 2 of 2, I’m sharing 8 social media management tools (pl...

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The Business Side of Twitter: Part 2 11/15/10

Last week, I prepared a presentation on “How to Generate Business in <140 Characters”. While I plan to post it on the new multimedia section of my site when it launches, I figured there’s no time like the present to put some of these resources out there. So HOW do I use it for business? 5. Start a conversation. I can promise you that you will only get what you put into social media. Twitter is not a magic solution where you create an account and suddenly start finding...

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The Business Side of Twitter: Part 1 11/08/10

Last week, I prepared a presentation on “How to Generate Business in <140 Characters”. While I plan to post it on the new multimedia section of my site when it launches, I figured there’s no time like the present to put some of these resources out there. As a business, can I use Twitter to secure a new client? The answer to this is easy – Absolutely IF you use it wisely! We all know that the key to marketing a business is word of mouth. Regardless of how much money ...

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QR Codes for your event: Are they worth it? What mediums make sense? 11/03/10

(Photo by nati_superstar) The following is a guest blog article by Lindsay Fultz of Grosh Backdrops originally posted on Sound n' Sight. If you are on Twitter and into social media, technology and in the events industry you are no stranger to hearing the praises of QR codes and what this means not only to the events industry but marketing in general for personal or company/product branding. If you haven’t heard of QR codes, basically they are very similar to the bar codes th...

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Facebook Groups Simplified 11/03/10

Last week Facebook launched three new enhancements.  You can now Back-up Your Facebook Information, monitor your applications from the New Applications Dashboard, and create New Groups with enhanced functionality.  This post will complete this trifecta by giving you my perspective on the new groups. New Group Features All of the Facebook groups in existence prior to this update are grandfathered - meaning they will operate exactly as they always have. The new groups provide new features tha...

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17 Great Taglines Honored for Promoting Good Causes 10/26/10

Nonprofit organizations of all sizes have a valuable opportunity to position their organizations, programs, fundraising campaigns and special events. Those that hone their messaging well are part of a growing trend of healthy organizations whose taglines help to build awareness of their value and put them firmly in audiences’ hearts, minds, schedules and wallets. “The winning taglines in the 2010 Getting Attention Nonprofit Tagline Awards showcase how powerfully taglines can work as a first step i...

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