Engage365.org is now on Facebook! We've set up an official page at http://www.facebook.com/engage365org, which will make sharing articles from our site easier than ever before.
For now, we're using the page to provide links to the articles that are published here. Visit it to see the latest posts, and "like" the page if you want to be notified about articles in your newsfeed.
If you have event or association news that you'd like us to share, start a discussion in our forums and we'll point it out on Facebook as...
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“This year we are going to start engaging with more people via social media,” your boss says at the staff meeting.
“We’re going to have a conference blog, a Twitter feed, a conference Facebook page and a Linkedin event. And I need each of you to contribute some weekly content.”
Hearts drop. Eyes roll. Some even excuse themselves from the room.
Social Media Strategy?
Many of us have heard similar words from our supervisors. The intention is good. The goal of engaging with customers and potential customer...
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Facebook's feature allowing you to tag photos with your Facebook page name holds many new marketing possibilities for events. While photo tagging has always been available for profiles, the ability for pages to do it is new.
Just as with Facebook profiles, when you tag a photo that appears on someone elses profile or page with the name of your Facebook page it will show up on your Facebook page. But unlike profiles, the photo will not be seen on your Facebook page wall. It will be seen in the "Photos" section.
...
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Recently at Facebook’s f8 Conference, CEO Mark Zuckerberg announced, with great fanfare, that major changes are on the way. The social network — now 800 million users strong — promises to create a seamless experience where self-expression, discovery, and shared real-time experience are the goal.
The announcement came after Facebook activated a handful of new features earlier in the week. Today we’ll take a look at the more significant new features, and what they mean from a personal user standpoint. We're al...
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Turning friends and followers into conference attendees or webinar registrants rarely happens through passive engagement. The best way to earn registrations with social media is to solve your audiences' problems in ways that create desire, entice them to take action. Successful engagement is planned—carefully mapped out to connect your target market's desires to what your event delivers.
The Engagement Myth
If you’re like most meeting and event planners, you're struggling to turn Facebook fans ...
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I define a virtual event as “a web and occasion-based gathering that facilitates information sharing, collaboration and interaction.” Virtual events typically involve hundreds, if not thousands of simultaneous users.
Facebook enables the very same information sharing, collaboration and interaction, but does so on top of a user base of 700+ million registered users and 500 million active users.
Facebook is by far the world’s largest virtual event. The “Facebook virtual event” is a perp...
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