I put this picture up on Google Plus yesterday and it is still bothering me so much that I decided to post my thoughts here, a larger audience for me than Google Plus.
My thinking was, how many times do the unsuspecting buy into the load of crap that companies in the industry are selling us. I snapped this image while I was at a Hilton in Chicago. This is the bottle of water that they serve.
One of our group said “Oh COOL” and I just sat and laughed and explained that this is the worst type of greenwashing ther...
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BizBash CEO and Founder David Adler seems to have a gift for connecting seemingly disparate pieces of information in a way that identifies important trends for the future of events and meetings. His presentations on the subject are fascinating and often spark engrossing discussions.
Recently, he agreed to answer five questions on important event industry trends. You can read his answers to my first two questions here. These are the final three questions I asked, along with David's answers.
Are there ...
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In case you've missed it last week: PlannerTech DC , the Technology Showcase for Event Planners. A short recap on an inspiring power conference.
Get set
What do you get when you let a small team of driven event peeps (Liz King of Liz King Events, Lindsey Rosenthal of Events For Good and Liz Mazzei of Pogby) bring together 10 state of the art event technology start-ups, a group of engaged event organizers, a magician for MC (Josh Norris), and mix them with some top notch partners to add s...
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As an event planner, you have to stay on top of numerous meetings and countless deadlines to keep your events successful and your clients happy. It can sometimes be difficult to keep track of it all, but with the help of your Android phone, there are enough apps (and tricky shortcuts to useful sites) to keep you on top of the world.
Evernote (Free)
Will Evernote isn’t planner-specific, it’s worth mentioning because it is the ultimate archiving/reference material app. It allows you to organize...
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Motivate, inspire and increase interaction at any event by borrowing some activities from Improv. Highly interactive motivational talks and workshops can take an event from blah and boring to memorable and impressive.
Instead of searching for concepts you think will inspire an audience, involve them and guarantee your success.
As always, for workshop activities to be successful they need to be relevant to the audience, so do your research!
When a motivational speakers presentations are all centered on their own st...
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To master the deadline-driven world of trade shows depends on great planning.
Yet all too often, important marketing planning gets overshadowed by urgent logistics planning. Because of the flood of deadlines, we get more distracted by the “what to do” rather than the “why to do” it.
Yet it’s just as essential to plan marketing things. Things such as your goals for the show, your marketing messages for your graphics and staffers, and creating a promotional campaign that will get more ...
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