Introduction
I use Twitter much differently today than I did in 2008. Three years ago, I was just getting my feet on the ground, trying to understand the difference between an at-reply and a direct message. My primary goals were to share content on a single topic (virtual events) and to drive traffic to this blog, which I had just launched. Fast forward to 2011 and I look to Twitter as a swiss army knife – many, many uses.
Notable Changes Since 2008
My mindset on Twitter has been evolving. Some notable changes sinc...
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What would happen if you transformed your event with a game? Would it inspire creativity, problem solving and innovation among your attendees? Would it energize everyone? Or would it be so stressful that it wouldn’t be worth the effort?
The Green Meetings Industry Council used gaming to transform their learning and communication platform. GMIC designed an interactive and collaborative game that created incentives for attendees to (A) apply the learning from the conference in real time, (B) support...
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Sharing is a human activity that is driving the social web these days.
Thus, it is one that deserves your attention if you expect to be relevant in the communities you engage with and your business serves.
Social Sharing and Social Graphs
Anytime a link is shared on the social web it creates a node in multiple social graphs – yours and those you are sharing with.
Those nodes are searchable by Google and the other search engines. This is why Google encourages sharing – and why their r...
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I am proud to be the president of the Curiously Canadian Improv Guild.
Last weekend we had an amazing show which was taped live by Shaw TV. I laughed like crazy when I watched the performers on stage and was reminded how powerful and engaging improv is to hold an audience.
Improv is made up right before your eyes. Peels of laughter result as you marvel at how improv unfolds into incredible comedy. It is not a rehearsed motivational speech but more like a unpremediated dialogue between guest speaker and the audien...
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You could spend all the time in the world creating a great looking email newsletter that you know your members would be interested in. But if they don’t open it, then what’s the point?
Currently, nonprofits that use Constant Contact to create and send their emails are achieving a 20% open rate. How do you compare? You can get more members opening your email newsletter and deepening their connection with your organization with these simple tips. (You can gain many more tips like these in the upcoming free webi...
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I recently had a great conversation with Jenise Fryatt, in which we discovered our common path from a background in theater to our work in special events production. Having worked with a number of crews and participated in a number of online chats and discussion groups, I know that we are not the only ones who also took this route to our current careers...
My early days in theater actually evolved out of an even deeper background in music - listening to it, making it, and later mixing it! I can remember the early da...
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