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Engage365 is Back in Business! 02/13/12

The Engage365 community is officially relaunched! We've been hard at work giving Engage365 a makeover and are so excited to dive back into being a resource for event and association professionals! We want to keep our valued (and growing!) membership informed on what is changing, and what you can expect to stay the same. What’s New A brand new look and logo! You may have noticed Engage365’s visual makeover. The community’s ready for its close up, Mr. DeMille. <...

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Disrupting Conferences: 6 Nonprofit Disconnects 01/10/12

Are we witnessing a digital revolution? Or digital evolution? Can we simply adapt and apply old skills to new contexts? Or do we need to learn new ways of thinking, doing and being? One thing is certain. Our nonprofit institutions are dynamic, complex systems embedded within an even more dynamic, complex übersystem: human society. The Traditional Nonprofit Conference Scenario Consider the following typical conference scenario: After registering for a conference and paying a fee, Sue travels to the headq...

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7 More Ways to Build Your Email List on Social Media 01/10/12

It's been said many times before, but that's because it's true: Social media can be like a great, big cocktail party. Everyone has a good time and enjoys each other’s company, but at the end of the night most everyone goes home. And it’s possible you may never connect again with some of the people you had a really great time chatting with. But when you know you’d like to keep in touch with someone, you often exchange contact info. It’s really no different from how you should be thinking about building your e...

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Don't Fall for Greenwashing 01/09/12

I put this picture up on Google Plus yesterday and it is still bothering me so much that I decided to post my thoughts here, a larger audience for me than Google Plus. My thinking was, how many times do the unsuspecting buy into the load of crap that companies in the industry are selling us. I snapped this image while I was at a Hilton in Chicago. This is the bottle of water that they serve. One of our group said “Oh COOL” and I just sat and laughed and explained that this is the worst type of greenwashing ther...

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Social Sharing with QR Codes 01/01/12

Today I had a conversation about QR codes with a realtor.  She had heard that QR codes weren’t going to last – that they weren’t worth the effort.If that is your understanding too, read on and I believe you will change your mind. Will QR codes still be relevant 5 years from now?  Nobody knows – and I won’t speculate.  Nevertheless, one thing we know with certainty is that we are living in a world where technology changes daily. So, let’s make the most of what’s right in front of us now – a techno...

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Lessons & Triumphs of Planning Red4Joplin 01/01/12

In an interview with Lindsey Rosenthal of Events for Good, we discovered the  details of her fund-raising experience for “Show Me” Support for Joplin, a red-tie event she planned in less than 3 weeks for Joplin residents and sisters Kiki L’Italien and Kylee Coffman (former Joplinites now living in D.C.).  I attended the fundraiser at Union Station’s St. Columbus Club to support Lindsey and this cause. Executive Chef Craig Mason was also the featured chef who prepared Spaghetti Red for the taste-off. Hear ab...

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