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james spellos 1

Event Tech Checklist Helps Planners Meet Attendee Needs 11/09/11

Conference & event attendees want to be sure internet communication with their clients or office back home will flow smoothly. But not all venues are well equipped for this. So how can meeting planners ensure they know how a venue rates for all of their technology needs BEFORE signing a contract? Meeting technology experts James Spellos of Meeting U and Corbin Ball of Corbin Ball Associates have devised a checklist to help planners assess venue technology offerings. The TechSpec Checklist is free and can be down...

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Boring Blog 2

11 Can't Miss Ways to Make Your Event Blog Suck 10/24/11

Are you looking for ways to ensure that no one reads your event blog?  If you are working on a strategy for keeping people away from your event, the following tips may help you with your goal. 1 - Post Desperate Pleas for People to Register Seriously, nothing keeps people away like desperation.  If you use only one of these tips, make it this one. Readers will click away in droves. 2 - Avoid Interaction Polls, questions, contests will only get them lingering.  You don't want t...

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Conan O'Brien 6

7 Lessons for Events From the Conan O'Brien Show 10/20/11

Yesterday, I attended the Conan O'Brien show in Los Angeles. From the time I got to the parking lot, I was amazed at how easy and comfortable my experience was, despite some very tricky logistics. It was clear to me that many of the methods they used could go a long way toward helping to improve events. Here are seven of my takeaways. 1 - Know Your Audience Conan's audience is a younger crowd that appreciates all kinds of music and has few issues with profanity.  The band played rock, soul and ev...

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Engage365 Community 0

Your Thoughts on Making Engage365 Better 10/13/11

Last Friday's topic for the Engage365 chat was Making Engage365 Better: Your Thoughts on Content, Community and Chats.  We had a nice turnout with some very useful tips from participants. As Engage365 is a community for event professionals interested in innovation, we are always looking for new information and ways of engaging our members that exposes them to helpful solutions and new ideas.  Our focus on providing quality content seems to be a strength.  But there is always room for improvement. We also provide...

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Sheri Jacobs 0

How Would Lady Gaga Market Professional Development Events? 10/06/11

Ever wish you could borrow some of Lady Gaga's genius  for marketing your professional development events? Sheri Jacobs will lead a free Engage365 Webinar Tuesday, Oct. 13 at 1 pm entitled 29 Ways To Market Your Education Like Lady Gaga to help you do just that. As founder of Avenue M Group, a full service marketing agency specializing in associations, Sheri has helped small and large associations alike tackle their marketing with Gaga-esque style and resourcefulness.

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tradeshow 2

Will Tradeshows Adapt or Die? Q & A with Michelle Bruno 09/28/11

When it comes to tradeshows, Michelle Bruno sees the big picture. As a leading tradeshow industry journalist with experience as a supplier (her company Bruno Group Signature Events provides content marketing, promotion, and content development services for events), meeting planner and exhibition organizer, she is well positioned to see and chronicle where tradeshows have been and where they are going. For some time she has focused on emerging technologies and their impact on meetings, conferences and exhibitions. Sh...

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